Being a CMS vendor salesperson can be a tough gig. Content management extends far beyond just selling software (or a hosted service) and the sales process can become long and complex. The sales representative needs to meet with multiple stakeholders, discuss business and marketing requirements and deal...

Today I attended the Alfreso road show here in Dallas. This was a small (about 40 people) half day presentation intended to show off Alfresco and how it has been implemented at a number of larger clients. Alfresco and their partners did a great job presenting and answering any and all questions. The...

Here at the CMS Myth we make a point to climb our soapbox and espouse a pragmatic approach to dealing with the content management issue (Here’s a quick hit: CMS is a software tool; content management is a discipline – recognize the difference!) So it was refreshing at Web Content 2008 in...

After a half-hour of softball questions to five vendors in the State of WCM session at Gilbane, moderator Tony White decided to use the vendors own logic against them. Moments before, the vendors had conceeded that one could likely succeed with any one of their products. They contended that planning...