Inside the #CXMChat tornado

CMSWire moderated a #CXMChat tweet jam this week, featuring a lively discussion with web content management folks on the role of customer experience. As CMS vendors rush to reposition their products as “web experience” or “customer experience” platforms, we’re all grappling with exactly how the big picture world of #CX all fits together. What’s clear [...]

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Rethinking Online Video Content Management

A couple of weeks ago CMS Myth attended the 2011 FutureM conference in Boston/Cambridge, MA. The event kicked off with a well attended Higher Ed panel moderated by none other than head CMS Mythbuster and ISITE Design Chief Strategy Officer, Jeff Cram. The official title of the panel was  “Beyond the University Website: The Future of [...]

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Internal CMS users matter (a lot)

I’m not sure what rock I’ve been hiding under, but it took a @McBoof retweet for me to discover Michael Kowalski’s blog on CMS and User Experience called CMSISH. I clearly need to get across the pond more often in my blog reading. Michael has some solid takes, including his most recent post, Hey, agile [...]

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CMS panel crashes and burns at Inbound Marketing Summit

The mythbusters have a quorum here at the Inbound Marketing Summit in Boston, talking analytics and sitting in on some of the packed sessions. Spoiler alert: Digital marketing is a hot topic. We of course attended the CMS panel featuring vendors Sitecore, Ektron, Percussion and Brideline. All smart folks and good companies we know pretty [...]

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CMS MythBuster Report @DevCon2011

I recently attended the DevCon5 conference in New York City. Although billed as an HTML5 Developers and Designers conference, it had very little to do with HTML5 specifically. Instead, there were a number of useful and informative sessions on a variety of new technologies transforming the intersection of web and mobile. While there I divided [...]

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Welcome Two New CMS MythBusters

It’s not every day we hand out CMS MythBuster capes around here (never mind let folks in on the secret handshake). But we’re thrilled to introduce two new contributors to The CMS Myth blog, each of whom has a strong background in the intersection of digital strategy and web content management – something the world [...]

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Content Management Strategy is the New CMS

WordCamp Boston 2011 (full disclosure: I helped organize the conference and ISITE Design was a sponsor) included a number of strong presentations of interest to CMS Myth users: Jake Goldman on Introducing WordPress as a CMS Margot Bloomstein on Hoarders: Bloggers without Content Strategy Arwin Holmes on Enterprise WordPress Dos & Don’ts Jay Collier on [...]

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CMS MythBuster Lands at EduWeb 2011

As often as we can, we like to get out and about and dispense some solid web wisdom. This week, it’s Jeff Cram’s turn. You can find him (there’s still time) if you’re at the EduWeb 2011 Conference in San Antonio, Texas. Catch Jeff’s talk on The Digital Strategy Report Card: Is Your .EDU Passing [...]

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Stop the RFP Silly Season for Web Projects

They’re at it again. I’m talking about the RFP (request for proposal) crazies, whose idea of a good time involves searching for a digital agency by casting the biggest net they can find: the dreaded “blind RFP” – wherein a request for proposal is sent to many contenders, often without rhyme or reason. And, often, [...]

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Irony and Humor Drive ‘Fix this Sign’ Content Winner

During the Confab content strategy conference this May, we laid down a challenge to CMS Myth readers: help fix the message on this Jiffy Lube sign. In a marketing world where every word matters (to persuade, to engage, to compete), this sign seemed, to us, to miss an opportunity to pack a bigger punch. Located [...]

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