From the category archives:

Vendor Selection

The Mythbusters are going to where the CMS action is to bring you reporting from the field.

What Ben Franklin Can Teach Us About Web CMS

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Philadelphia is a city dominated by the memory of Benjamin Franklin. Statues, memorials, tourist stops – seemingly everything in town honors this notable Founding Father. (The rest? That’s reserved mostly for the Philly cheesesteak.)
At the UPenn Wharton UI Conference I attended in late July (Big Ben founded UPenn, too) Franklin spoke from the hereafter to [...]

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How many CMS systems in YOUR organization?

I spent time last week at the UPenn Wharton UI Conference 2010 in Philadelphia, where I was treated to a session that was music to my ears.
“Your CMS is Not a Toaster,” led by Jen Yuan, an IT communications analyst in Penn’s IS and computing department, hit the nail on the head: CMS is NOT the [...]

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Top ten claims by big-box CMS vendors

We welcome guest mythbuster Rahel Anne Bailie to the blog. Rahel is the president of Intentional Design and a well-known expert in the world of content management and content strategy. If you’re considering an enterprise content management solution, you’ll appreciate Rahel’s sizzling summary of the whoppers you may hear in the evaluation process.
Never mind “the [...]

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The ultimate CMS mix tape

After hours of tedious research across decades of music spanning all genres, we are proud to release our CMS Mix Tape (think John Cusack in High Fidelity). We believe it can go Platinum, but we’ll settle for Gold.
Our 15 handpicked songs strike at the emotional core of a web content management rollout. From the [...]

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Ready to find a new web CMS?

The CMS-focused website Fierce Content Management asked me this month to write up my 2010 advice for finding a web content management system. (Hat-tip to FierceCM editor Ron Miller for inviting me to contribute; his site and newsletter are must-reads for anyone tuned into content management.)
My advice rolled up several of the key ideas [...]

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The sweet spot for WCM services

Web content management implementations require a careful blend of skills to succeed. But what should you look for in an external WCM services provider? We see three core disciplines necessary for success — User experience strategy, marketing enablement and enterprise IT.
What’s more, the sweet spot for a good partner lies in the intersection of these [...]

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Who will provide your business social apps?

The emergence of social media apps for business, a.k.a. Social Business Software (collaborate, chat, follow, feeds) is turning into an exercise in convergence, as in: where will your social media apps converge with your other content-centric apps?
The larger question is quickly becoming: who will (or should) eventually provide your social media tools and applications? Your [...]

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Gilbane Boston 09: Focus on Content, Collaboration and Customers

In the CMS world, December on the horizon also means the Gilbane Content Management Conference is coming quickly to Boston. And, we’re proud to say, The CMS Myth is an official media sponsor for the December 1-3 event at the Westin Copley Hotel.
Myth followers are entitled to a $200 event discount; simply use [...]

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In CMS agency search, are you commodity shopper or strategic investor?

The web content management consulting game can be rough and tumble for both the CMS service provider and client.  Speaking from an agency perspective, we see two very different types of organizations seeking CMS services – let’s call them the commodity shopper and the strategic investor.
If it sounds as if it’s all about price, it’s [...]

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Two Years On: Still Puncturing Myths & Taking Names

We started the CMS Myth two years ago, riding into the Boston Gilbane Content Management Conference wearing our white hats, guns blazing (sort of), and raising the alarm against an epidemic of poorly planned and ultimately failed web content management projects.
That’s pretty much been our focus for the past 24 months: take the combined 50+ [...]

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