From the category archives:

Vendor Selection

The Mythbusters are going to where the CMS action is to bring you reporting from the field.

Let’s play the CMS vendor match game!

During our web content management selection work, invariably we get asked, “How many CMS systems exist in the world?” It’s a very Zen-like question, kind of like asking, “How many stars are up in the sky?” The honest answer to both questions is: many, and each one is a little different from the other. But [...]

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Stop the RFP Silly Season for Web Projects

They’re at it again. I’m talking about the RFP (request for proposal) crazies, whose idea of a good time involves searching for a digital agency by casting the biggest net they can find: the dreaded “blind RFP” – wherein a request for proposal is sent to many contenders, often without rhyme or reason. And, often, [...]

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Avoiding the CMS Death Spiral

We’re on the receiving end of a lot of calls and requests from companies that, frankly, find themselves in dire straits over their web content management software implementations post-launch. (And when I say companies, I mean the web development manager or website owner whose job is on the line over a problematic CMS project. Their [...]

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CMS Wisdom from the Trenches

Sometimes, if you want to hear the unvarnished truth about web content management, you just have to go directly to the source. No, we’re not talking about the web CMS vendors (who all tend to wear the same set of rose colored glasses). We’re talking about the content creators, website administrators, site developers, web marketing [...]

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What Ben Franklin Can Teach Us About Web CMS

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Philadelphia is a city dominated by the memory of Benjamin Franklin. Statues, memorials, tourist stops – seemingly everything in town honors this notable Founding Father. (The rest? That’s reserved mostly for the Philly cheesesteak.) At the UPenn Wharton UI Conference I attended in late July (Big Ben founded UPenn, too) Franklin spoke from the hereafter [...]

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How many CMS systems in YOUR organization?

I spent time last week at the UPenn Wharton UI Conference 2010 in Philadelphia, where I was treated to a session that was music to my ears. “Your CMS is Not a Toaster,” led by Jen Yuan, an IT communications analyst in Penn’s IS and computing department, hit the nail on the head: CMS is NOT [...]

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Top ten claims by big-box CMS vendors

We welcome guest mythbuster Rahel Anne Bailie to the blog. Rahel is the president of Intentional Design and a well-known expert in the world of content management and content strategy. If you’re considering an enterprise content management solution, you’ll appreciate Rahel’s sizzling summary of the whoppers you may hear in the evaluation process. Never mind [...]

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The ultimate CMS mix tape

After hours of tedious research across decades of music spanning all genres, we are proud to release our CMS Mix Tape (think John Cusack in High Fidelity). We believe it can go Platinum, but we’ll settle for Gold. Our 15 handpicked songs strike at the emotional core of a web content management rollout. From the [...]

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Ready to find a new web CMS?

The CMS-focused website Fierce Content Management asked me this month to write up my 2010 advice for finding a web content management system. (Hat-tip to FierceCM editor Ron Miller for inviting me to contribute; his site and newsletter are must-reads for anyone tuned into content management.) My advice rolled up several of the key ideas [...]

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The sweet spot for WCM services

Web content management implementations require a careful blend of skills to succeed. But what should you look for in an external WCM services provider? We see three core disciplines necessary for success — User experience strategy, marketing enablement and enterprise IT. What’s more, the sweet spot for a good partner lies in the intersection of [...]

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