From the category archives:

Strategy

Too few people are talking about what it takes to manage and govern a successful CMS project and web platform.

Avoiding the CMS Death Spiral

We’re on the receiving end of a lot of calls and requests from companies that, frankly, find themselves in dire straits over their web content management software implementations post-launch. (And when I say companies, I mean the web development manager or website owner whose job is on the line over a problematic CMS project. Their [...]

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The CMS project gut check

A new CMS project is like putting on a brand new pair of socks. It’s clean, fresh, and there’s an extra hop in your step as you start the project. It has that blank canvas type feeling. You’re typically rebuilding the site from the ground up and the possibilities seem limitless. The project team is [...]

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CMS Wisdom from the Trenches

Sometimes, if you want to hear the unvarnished truth about web content management, you just have to go directly to the source. No, we’re not talking about the web CMS vendors (who all tend to wear the same set of rose colored glasses). We’re talking about the content creators, website administrators, site developers, web marketing [...]

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UX + CMS Together Again at Gilbane Boston

Here at the CMS Myth we’re thrilled once again that our ISITE Design colleague Melissa Casburn will stand up for website user experience at the Gilbane Conference on content management in Boston in a few weeks (Nov. 30 – Dec. 2). Our Cambridge/Boston-based team is looking forward to heading across the river for the event [...]

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Share your CMS wisdom (and win an iPad)

As CMS Mythbusters, we’re not shy about speaking up about the ups and downs of working with web content management. We’ve been blogging about it for the last few years here. And now we want to hear from you. We’re organizing our first annual CMS Wisdom Report, a collection of stories, tips and lessons learned [...]

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Introducing the Home Page GM

We’ve written a lot here at the CMS Myth about how senior execs must be tuned in to their company’s digital strategy, and not just offer lip service. It requires an organizational shift in mindset. It needs a real budget commitment. And it needs the right people in new positions to make an impact and [...]

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What Ben Franklin Can Teach Us About Web CMS

Thumbnail image for What Ben Franklin Can Teach Us About Web CMS

Philadelphia is a city dominated by the memory of Benjamin Franklin. Statues, memorials, tourist stops – seemingly everything in town honors this notable Founding Father. (The rest? That’s reserved mostly for the Philly cheesesteak.) At the UPenn Wharton UI Conference I attended in late July (Big Ben founded UPenn, too) Franklin spoke from the hereafter [...]

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Gilbane Must-See: Molding the Customer Experience with CMS

The Gilbane San Francisco conference hits this week, offering two days of innovation and inspiration for content management and marketing pros. Here at the CMS Myth we’re thrilled again to be a Gilbane media sponsor. But we’re even more excited for our ISITE Design colleague Melissa Casburn, our director of user experience and a UX [...]

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CMS World Evolves at Gilbane San Francisco

Content management technology, evolving and morphing continually over the past decade, shows no signs of slowing down. (It’s like they say about the weather here in New England: give it a few minutes and it’ll change.) You need either a CMS Sherpa to guide you through the morass of products, pitches, platforms and promises – [...]

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Is CMS the Jan Brady of the C-Suite?

Organizations working toward web content management success often struggle with a management disconnect. CxOs are too busy driving the business to care about the nuts and bolts of the web or how it’s all governed. Meanwhile, folks in the trenches – marketing, IT, brand people – are doing heroic work, but often without the upper [...]

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