From the category archives:

Strategy

Too few people are talking about what it takes to manage and govern a successful CMS project and web platform.

What can millennials teach us about the future of content management?

I recently had the opportunity to spend time discussing content management systems with a group of millennial students at a large prestigious university. We are building a new CMS driven website for one of the institutions on campus, and the students will be regular content contributors. My objective was to determine their expectations for the [...]

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Clichés and the cost of content contributors

We recently kicked off the first phase of a project to migrate a massive web property from one CMS platform to another. The site, a publishing platform for a widely recognized codes and standards organization, houses dozens of unique content types and tens of thousands of individual content items. An important client stakeholder recently indicated [...]

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CMS MythBuster Report @DevCon2011

I recently attended the DevCon5 conference in New York City. Although billed as an HTML5 Developers and Designers conference, it had very little to do with HTML5 specifically. Instead, there were a number of useful and informative sessions on a variety of new technologies transforming the intersection of web and mobile. While there I divided [...]

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Content Management Strategy is the New CMS

WordCamp Boston 2011 (full disclosure: I helped organize the conference and ISITE Design was a sponsor) included a number of strong presentations of interest to CMS Myth users: Jake Goldman on Introducing WordPress as a CMS Margot Bloomstein on Hoarders: Bloggers without Content Strategy Arwin Holmes on Enterprise WordPress Dos & Don’ts Jay Collier on [...]

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CMS MythBuster Lands at EduWeb 2011

As often as we can, we like to get out and about and dispense some solid web wisdom. This week, it’s Jeff Cram’s turn. You can find him (there’s still time) if you’re at the EduWeb 2011 Conference in San Antonio, Texas. Catch Jeff’s talk on The Digital Strategy Report Card: Is Your .EDU Passing [...]

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Stop the RFP Silly Season for Web Projects

They’re at it again. I’m talking about the RFP (request for proposal) crazies, whose idea of a good time involves searching for a digital agency by casting the biggest net they can find: the dreaded “blind RFP” – wherein a request for proposal is sent to many contenders, often without rhyme or reason. And, often, [...]

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Confab Content Challenge: This Sign Needs Your Help

We’ll admit it: The content strategy bug has bit us, what with all the action happening in Minneapolis this week at the Confab content strategy conference. So you’ll forgive us for straying off our CMS themes for a bit. This week, we’re all content strategists. Truth be told, all the talks, tweets, slideshares and side [...]

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Confab 2011 Interview: Margot Bloomstein on Why Content Strategy Matters

In the run-up to Confab 2011, the CMS Myth asked a few questions of Margot Bloomstein of Appropriate Inc., whose talk on Monday at 4:30 is “Message Matters.” The interview is below. Define Content Strategy in 16 words or less. Planning for the creation, aggregation, expiration, and governance of useful, usable, appropriate content in an experience. [...]

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The CMS Myth Lands at Confab 2011

The CMS Myth pulls into Minneapolis this week for the inaugural Confab content strategy conference. My colleague Jeff Cram, of the CMS Myth and ISITE Design, speaks Tuesday at 11:30 on “Learning to Love Your CMS.” (More on Jeff’s talk in a minute.) What a conference it’s shaping up to be. Long since sold out (and [...]

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CMS Wisdom: Plan for Long-term Success

As a follow up to yesterday’s post on the CMS death spiral, I just found this perfect quote from a web content management sytem user in ISITE’s “CMS Wisdom Report” (name of writer withheld to protect the innocent): “The higher-ups love the concept of a CMS because it promises to do all things for all [...]

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