From the category archives:

Social Networking

Too few people are talking about what it takes to manage and govern a successful CMS project and web platform.

What can millennials teach us about the future of content management?

I recently had the opportunity to spend time discussing content management systems with a group of millennial students at a large prestigious university. We are building a new CMS driven website for one of the institutions on campus, and the students will be regular content contributors. My objective was to determine their expectations for the [...]

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Is CMS the Jan Brady of the C-Suite?

Organizations working toward web content management success often struggle with a management disconnect. CxOs are too busy driving the business to care about the nuts and bolts of the web or how it’s all governed. Meanwhile, folks in the trenches – marketing, IT, brand people – are doing heroic work, but often without the upper [...]

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The Three P’s Changing the Face of Online Content

The Pew Research Center’s Project for Excellence in Journalism is out with fresh survey data on how Americans consume their news. The findings have big implications for any organization for which content management and content strategy play a role in supporting, interacting with and delivering information to customers. Read: this has tentacles that reach far [...]

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Who will provide your business social apps?

The emergence of social media apps for business, a.k.a. Social Business Software (collaborate, chat, follow, feeds) is turning into an exercise in convergence, as in: where will your social media apps converge with your other content-centric apps? The larger question is quickly becoming: who will (or should) eventually provide your social media tools and applications? [...]

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Eight ideas for nurturing online communities

A job opening came across my desk recently. The alumni office at New York college is seeking an online “community nurturer.” The role involves maintaining “an online community with social networking and event marketing components for over 79,000 alumni.” Kudos to the college (Buffalo State) for recognizing an oft-overlooked imperative: if you intend to establish [...]

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Powering Corporate Content, Collaboration and Community with CMS

Fellow CMS MythBuster Jeff Cram and I recently spoke to the Boston KM Forum, an energetic group of about 50 corporate knowledge managers from around New England. These are the folks in the trenches who make corporate content and data easily accessible for business advantage. Our topic: How the Enterprise Communications division of Siemens AG [...]

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Web 2.0 Jumps the Shark

Two years after everyone (at least everyone in the Web world) began talking about “Web 2.0,” this most overused of terms may have finally, mercifully, worn itself out this week, at least as far as it’s used in the content management community.     At the Content Management Professionals (CM Pros) summit in Boston on [...]

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